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Meta Ads Performance Reporting Tool for Claude

Pulls live Meta Ads spend, ROAS, funnel, audience, and creative performance data with auto-flagged scale or pause recommendations, currently free once connected.

Overview

This connector puts eight tools covering a Meta Ads account's full performance picture inside Claude: account summaries, campaign analysis, funnel breakdowns, audience and placement performance, creative results, and budget recommendations. Once an ad account is selected, spend, ROAS, CTR, CPC, and CPM figures are pulled live rather than exported from Ads Manager and reassembled by hand.

Several of the tools go beyond raw numbers to interpretation: campaigns are automatically flagged for scaling or underperformance, creatives are flagged as winners or spend-without-conversion, and the budget optimization tool sorts campaigns into scale, maintain, reduce, or pause based on ROAS and spend thresholds. The conversion funnel tool shows drop-off at every stage from impressions to purchase in one view, which normally takes several separate Ads Manager reports to assemble.

Key Features

- Account Performance Summary: Returns total spend, revenue, ROAS, impressions, CTR, CPC, CPM, reach, and frequency for any date range.

- Campaign-Level Analysis: Ranks up to 100 campaigns by spend with ROAS, CTR, and CPA per campaign, auto-flagging scale-up and underperforming candidates.

- Conversion Funnel Breakdown: Shows drop-off rate at every stage from impressions through view content, add to cart, and purchase, with overall click-to-purchase rate and cost per purchase.

- Audience and Placement Breakdown: Splits performance by age, gender, country, device, or publisher platform, and separately by Facebook Feed, Instagram Feed, Reels, Stories, Audience Network, or Messenger.

- Creative Performance Analysis: Ranks up to 100 ads by spend with CTR, CPC, and ROAS, auto-flagging winning creatives and underperforming spend.

- Budget Optimization Recommendations: Sorts campaigns into scale up (ROAS above 3x), maintain (1.5x-3x), reduce (below breakeven, over $50 spent), or pause (zero conversions).

Use Cases

- Finance and ops teams reconciling actual Meta spend and ROAS against a budget forecast without exporting to a spreadsheet

- Freelance media buyers managing several client accounts who need a fast cross-account performance snapshot before a check-in call

- Creative directors deciding which concepts to greenlight for a new flight based on which past creatives cleared the ROAS and CTR threshold

- E-commerce founders self-managing their own ads who want plain-English scale or pause guidance without hiring a dedicated media buyer

- Growth teams testing a new audience segment who need a fast age, gender, and placement breakdown to confirm it's working before committing more budget

Pricing

All eight Meta Ads tools are currently free to use and do not deduct credits once a Meta Ads account is connected from the Smacient dashboard. The broader connector still follows the standard credit-pack structure for its other platforms (Free tier: 30 credits/month; Starter: $9 for 600 credits; Pro: $19 for 1,500 credits, most popular; Business: $29 for 2,500 credits; Enterprise: $49 for 4,500 credits), none of which are touched by Meta Ads usage. Free access is currently a promotional offer.

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Note: This tool is built and maintained by Smacient, the team behind this directory.